The legend behind the label

Captain Longstache's lost treasure

A pirate's secret formulas. Three hundred years buried. One extraordinary discovery on the North Carolina coast.

Back in the early 1700s, Captain William Longstache seized not gold from a captured ship — but a locked leather chest. Inside: a book of seasoning formulas unlike anything the world had tasted.

Knowing others would hunt it down, Longstache hid the chest on the coast of North Carolina — then was lost at sea in a fierce hurricane. The book sat buried for three hundred years.

In 2011, a hiker in coastal NC found the chest. Mixed the formulas. Tasted something extraordinary. Shipwrecked Seasonings was born.

Today, every blend is handmade in North Carolina using the finest spices from around the world. No MSG. No fillers. No preservatives. Competition-quality seasonings — and small-batch gourmet coffee roasted with the same obsession.

The voyage

  1. 1700s

    The seizure

    Captain William Longstache captures a ship — and finds not gold, but a locked leather chest of seasoning formulas unlike anything the world had tasted.

  2. 1700s

    Hidden on the coast

    Knowing others would hunt the treasure, Longstache hides the chest on the North Carolina coast — then is lost at sea in a fierce hurricane.

  3. 2011

    Rediscovered

    A hiker in coastal NC finds the chest buried for three hundred years. The formulas are mixed. Something extraordinary is tasted.

  4. Today

    Shipwrecked Seasonings

    Handmade competition-quality blends and small-batch gourmet coffee — packaged in North Carolina, shipped nationwide.

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